Welcome to the official Instagram account of BMW Malaysia Sdn. Bhd. [Registration No. 200301010311 (612731-A)]
BMW Malaysia is a verified business account based in Malaysia. The account has built 193K followers on Instagram. To date BMW Malaysia has posted 2,614 times, currently around 8 posts a week. Typical posts draw 142 likes and 4 comments, putting engagement at 0.08%.
Bmwmalaysia is a business account whose 2,614 posts have grown a following of 193K on Instagram.
At 0.08%, Bmwmalaysia's engagement rate is in the bottom 11% relative to accounts with 100K–1M followers.
One comment lands for every 34 likes, which reads as a healthy amount of conversation.
Recent posting activity averages about 8 posts per week, more than one per day.
Bmwmalaysia comes in at 76/100 for audience quality, with 20% of followers estimated low-quality or inactive, a solid result.
With 193K followers but only 22 accounts followed back, Bmwmalaysia shows the ratio of a well-established account.
Estimated sponsored-post value
$680–$1,300
Based on 193K followers and a 0.08% engagement rate, a single sponsored post by Bmwmalaysia is worth an estimated $680–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Bmwmalaysia | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.25% |
| Average likes | 142 | 2,985 |
| Average comments | 4 | 73 |
| Posts per week | 8.18 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bmwmalaysia | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.69% |
| Average likes | 142 | 1,185 |
| Average comments | 4 | 36 |
| Posts per week | 8.18 | 0.96 |
Median values from 35 accounts in Malaysia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
BMW Malaysia is a verified Instagram brand based in Malaysia on Instagram, with 193K followers.
BMW Malaysia posts on Instagram as @bmwmalaysia.
BMW Malaysia has 192,985 followers on Instagram (193K) as of Jul 10, 2026.
BMW Malaysia's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by BMW Malaysia average 142 likes and 4 comments.
BMW Malaysia posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 20% of BMW Malaysia's followers are low-quality or inactive, giving an audience-quality score of 76/100.
BMW Malaysia is registered as a business account on Instagram and is verified.
BMW Malaysia's profile places the account in Malaysia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
2,614
Avg Comments
4
Engagement
0.17%
Yes. BMW Malaysia carries the blue verified badge on Instagram.
A sponsored post from BMW Malaysia is estimated at $680 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.