The hyper-positive parade + festival to celebrate #BlackJoy Only in #OaklandCA ✊🏼✊🏽✊🏿
Outreach This Creator For FreeOn Instagram, Black Joy Parade is a Culture brand based in United States with an audience of 44.7K. Black Joy Parade has shared 860 posts to date, currently less than one post a week. Engagement runs at 1.46%, or about 637 likes and 16 comments per post.
With 44.7K followers across 860 posts, Blackjoyparade is one of the Culture accounts tracked in the InstME index.
Blackjoyparade's posts draw around 637 likes and 16 comments each, close to one interaction for every 69 followers.
At one comment per 40 likes, the ratio points to a healthy amount of conversation.
Video posts from Blackjoyparade average 17.9K views, about 40% follower reach per post.
In recent weeks Blackjoyparade has kept to less than one post per week.
Estimated sponsored-post value
$230–$420
Based on 44.7K followers and a 1.46% engagement rate, a single sponsored post by Blackjoyparade is worth an estimated $230–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Culture
| Metric | Blackjoyparade | Cohort median |
|---|---|---|
| Engagement rate | 1.46% | 1.45% |
| Average likes | 637 | 339 |
| Average comments | 16 | 18 |
| Posts per week | 0.6 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Blackjoyparade | Cohort median |
|---|---|---|
| Engagement rate | 1.46% | 0.9% |
| Average likes | 637 | 193 |
| Average comments | 16 | 10 |
| Posts per week | 0.6 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Black Joy Parade is a culture brand based in United States on Instagram, with 44.7K followers.
Black Joy Parade posts on Instagram as @blackjoyparade.
Black Joy Parade has 44,740 followers on Instagram (44.7K) as of Jul 15, 2026.
Black Joy Parade's engagement rate is 1.46%, calculated from average likes and comments per post relative to followers.
Posts by Black Joy Parade average 637 likes and 16 comments.
Black Joy Parade posts less than once a week on average.
Black Joy Parade is registered as a business account on Instagram.
Black Joy Parade is categorized as a culture account in the InstME index, based on the profile's bio and Instagram category across 860 posts.
Total Posts
860
Avg Comments
16
99.7K
Engagement
0.18%
Black Joy Parade's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Black Joy Parade is estimated at $230 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
