A Modern Southern Studio
Billy Reid is a verified Clothing (Brand) brand based in United States. The account has built 128.6K followers on Instagram. The account has published 3,549 posts, currently around 7 posts a week. Posts average 502 likes and 19 comments, an engagement rate of 0.41%.
Billy_reid is a Clothing (Brand) account whose 3,549 posts have grown a following of 128.6K on Instagram.
Across recent posts, Billy_reid picks up 502 likes and 19 comments on average, one interaction per 247 followers.
The comment-to-like ratio works out to one comment per 26 likes, pointing to a healthy amount of conversation.
Billy_reid maintains a rhythm of about 7 posts per week, more than one per day.
Estimated sponsored-post value
$450–$840
Based on 128.6K followers and a 0.41% engagement rate, a single sponsored post by Billy_reid is worth an estimated $450–$840. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Billy_reid | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 1.25% |
| Average likes | 502 | 2,985 |
| Average comments | 19 | 73 |
| Posts per week | 7.07 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Billy_reid | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 0.86% |
| Average likes | 502 | 2,003 |
| Average comments | 19 | 56 |
| Posts per week | 7.07 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 30, 2026
Billy Reid is a verified clothing (brand) brand based in United States on Instagram, with 128.6K followers.
Billy Reid posts on Instagram as @billy_reid.
Billy Reid has 128,631 followers on Instagram (128.6K) as of Sep 30, 2026.
Billy Reid's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers.
Posts by Billy Reid average 502 likes and 19 comments.
Billy Reid posts about 7 times per week on average.
Billy Reid is registered as a business account on Instagram and is verified.
Billy Reid is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 3,549 posts.
Billy Reid's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
3,549
Avg Comments
19
Engagement
0.16%
Yes. Billy Reid carries the blue verified badge on Instagram.
A sponsored post from Billy Reid is estimated at $450 to $840. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
