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Outreach This Creator For FreeFollowers
35.7K
Following
1.2K
Total Posts
Engagement Rate
0.01%
Avg Likes
3
Avg Comments
Big Penny Social runs a Home & DIY brand account based in United Kingdom with 35.7K followers on Instagram. The account has published 1,069 posts, currently around 3 posts a week. Engagement runs at 0.01%, or about 3 likes and 2 comments per post.
Bigpennysocial is a Home & DIY account on Instagram with 35.7K followers and 1,069 published posts.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Bigpennysocial's 0.01% engagement rate is in the bottom quarter (median: 0.75%).
Posting frequency for Bigpennysocial sits at about 3 posts per week.
On audience quality, Bigpennysocial lands at 46/100, an estimated 45% of followers read as low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$130–$230
Based on 35.7K followers and a 0.01% engagement rate, a single sponsored post by Bigpennysocial is worth an estimated $130–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bigpennysocial | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.75% |
| Average likes | 3 | 200 |
| Average comments | 2 | 9 |
| Posts per week | 3.23 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bigpennysocial | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.59% |
| Average likes | 3 | 163 |
| Average comments | 2 | 6 |
| Posts per week | 3.23 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
Big Penny Social is a home & diy brand based in United Kingdom on Instagram, with 35.7K followers.
Big Penny Social posts on Instagram as @bigpennysocial.
Big Penny Social has 35,726 followers on Instagram (35.7K) as of Aug 29, 2026.
Big Penny Social's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Big Penny Social average 3 likes and 2 comments.
Big Penny Social posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 45% of Big Penny Social's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Big Penny Social is registered as a business account on Instagram.
Big Penny Social is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,069 posts.
1,069
2
Posts / Week
3.23
Growth Score
0.2 / 100
Last Post
4 days ago
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
81.4K
Engagement
0.03%
Big Penny Social's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Big Penny Social is estimated at $130 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
