Followers
544.4K
Following
1.1K
Total Posts
Engagement Rate
1.57%
Avg Likes
8,252
Avg Comments
Biggerpockets runs a verified Real Estate Company brand account with 544.4K followers on Instagram. To date Biggerpockets has posted 5,399 times, currently around 2 posts a week. Engagement runs at 1.57%, or about 8,252 likes and 277 comments per post.
As a Real Estate Company account, Biggerpockets reaches 544.4K followers on Instagram across 5,399 published posts.
Biggerpockets posts above the median for its size: a 1.57% engagement rate against accounts with 100K–1M followers in the InstME index.
The comment-to-like ratio works out to one comment per 30 likes, pointing to a healthy amount of conversation.
Biggerpockets maintains a rhythm of about 2 posts per week.
Biggerpockets's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 1,088 others against 544.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,000–$5,600
Based on 544.4K followers and a 1.57% engagement rate, a single sponsored post by Biggerpockets is worth an estimated $3,000–$5,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Real Estate Company
| Metric | Biggerpockets | Cohort median |
|---|---|---|
| Engagement rate | 1.57% | 1.25% |
| Average likes | 8,252 | 2,985 |
| Average comments | 277 | 73 |
| Posts per week | 2.38 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Biggerpockets is a verified real estate company brand on Instagram, with 544.4K followers.
Biggerpockets has 544,366 followers on Instagram (544.4K) as of Jul 15, 2026.
Biggerpockets's engagement rate is 1.57%, calculated from average likes and comments per post relative to followers.
Posts by Biggerpockets average 8,252 likes and 277 comments.
Biggerpockets posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Biggerpockets's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Biggerpockets is registered as a business account on Instagram and is verified.
Biggerpockets is categorized as a real estate company account in the InstME index, based on the profile's bio and Instagram category across 5,399 posts.
Yes. Biggerpockets carries the blue verified badge on Instagram.
5,399
277
Posts / Week
2.38
Growth Score
31.4 / 100
ER Rank
Top 42%
Engagement
1.98%
A sponsored post from Biggerpockets is estimated at $3,000 to $5,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
