When we couldn’t find a better way to buy a home, we created one. 🏡 NMLS #330511 | NMLS Access: bit.ly/3tdTdGZ better.com/with/socialmedia-terms
Followers
12K
Following
47
Total Posts
Engagement Rate
0.06%
Avg Likes
6
Avg Comments
Reaching 12K followers on Instagram, Better is a verified Home & DIY brand based in United States. Better has shared 475 posts to date, currently around 2 posts a week. Engagement runs at 0.06%, or about 6 likes and 1 comments per post.
With 12K followers across 475 posts, Betterdotcom is one of the Home & DIY accounts tracked in the InstME index.
Betterdotcom records a 0.06% engagement rate, in the bottom quarter (median: 0.75%) for the 1,345 Home & DIY accounts with 10K–100K followers tracked in the InstME index.
Betterdotcom currently publishes about one post per week.
Betterdotcom keeps its following list short (47) relative to 12K followers, as established creators and brands tend to.
Estimated sponsored-post value
$42–$78
Based on 12K followers and a 0.06% engagement rate, a single sponsored post by Betterdotcom is worth an estimated $42–$78. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Betterdotcom | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.75% |
| Average likes | 6 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 1.94 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Betterdotcom | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.55% |
| Average likes | 6 | 132 |
| Average comments | 1 | 7 |
| Posts per week | 1.94 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Better is a verified home & diy brand based in United States on Instagram, with 12K followers.
Better posts on Instagram as @betterdotcom.
Better has 12,003 followers on Instagram (12K) as of Jul 15, 2026.
Better's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Better average 6 likes and 1 comments.
Better posts about 2 times per week on average.
Better is registered as a business account on Instagram and is verified.
Better is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 475 posts.
Better's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
475
1
Posts / Week
1.94
Growth Score
1.2 / 100
Follower Ratio
255.4×
Engagement
9.44%
Yes. Better carries the blue verified badge on Instagram.
A sponsored post from Better is estimated at $42 to $78. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.