Community news that matters in Montgomery County & Upper NW D.C. #bethesdamagazine
Outreach This Creator For FreeOn Instagram, Bethesda Magazine | Bethesda Today is a News & media website brand with an audience of 15.5K. The account has published 2,074 posts, currently around 5 posts a week. Engagement runs at 0.29%, or about 43 likes and 2 comments per post.
Tracked in the InstME index, Bethesdamagazine is a News & media website account with 15.5K followers and a back catalogue of 2,074 posts.
Bethesdamagazine earns a 0.29% engagement rate, in the bottom 22% across accounts with 10K–100K followers in the InstME index.
At one comment per 26 likes, the ratio points to a healthy amount of conversation.
Bethesdamagazine currently publishes about 5 posts per week.
InstME's checks rate Bethesdamagazine's audience 82/100, flagging roughly 15% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$54–$100
Based on 15.5K followers and a 0.29% engagement rate, a single sponsored post by Bethesdamagazine is worth an estimated $54–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: News & media website
| Metric | Bethesdamagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 1.45% |
| Average likes | 43 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 5.27 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Bethesda Magazine | Bethesda Today is a news & media website brand on Instagram, with 15.5K followers.
Bethesda Magazine | Bethesda Today posts on Instagram as @bethesdamagazine.
Bethesda Magazine | Bethesda Today has 15,495 followers on Instagram (15.5K) as of Jul 15, 2026.
Bethesda Magazine | Bethesda Today's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers.
Posts by Bethesda Magazine | Bethesda Today average 43 likes and 2 comments.
Bethesda Magazine | Bethesda Today posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 15% of Bethesda Magazine | Bethesda Today's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Bethesda Magazine | Bethesda Today is registered as a business account on Instagram.
Total Posts
2,074
Avg Comments
2
Engagement
0.79%
Bethesda Magazine | Bethesda Today is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 2,074 posts.
A sponsored post from Bethesda Magazine | Bethesda Today is estimated at $54 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.