Sounds cool, can you brief that in? by @reneevanderhoek
BEHIND THE BRIEF is a verified Personal blog creator, with 55.2K followers on Instagram. BEHIND THE BRIEF has shared 186 posts to date, currently less than one post a week. Engagement runs at 2.58%, or about 1,412 likes and 14 comments per post.
On Instagram, Behindthe_brief runs a Personal blog account that has published 186 posts and gathered 55.2K followers.
A typical post by Behindthe_brief collects about 1,412 likes and 14 comments, roughly one interaction for every 39 followers.
Followers leave about one comment for every 102 likes, an audience that mostly engages through likes.
Behindthe_brief currently publishes less than one post per week.
Behindthe_brief follows only 543 accounts while being followed by 55.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$500β$930
Based on 55.2K followers and a 2.58% engagement rate, a single sponsored post by Behindthe_brief is worth an estimated $500β$930. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Personal blog
| Metric | Behindthe_brief | Cohort median |
|---|---|---|
| Engagement rate | 2.58% | 1.45% |
| Average likes | 1,412 | 339 |
| Average comments | 14 | 18 |
| Posts per week | 0.47 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
BEHIND THE BRIEF is a verified personal blog creator on Instagram, with 55.2K followers.
BEHIND THE BRIEF posts on Instagram as @behindthe_brief.
BEHIND THE BRIEF has 55,163 followers on Instagram (55.2K) as of Sep 16, 2026.
BEHIND THE BRIEF's engagement rate is 2.58%, calculated from average likes and comments per post relative to followers.
Posts by BEHIND THE BRIEF average 1,412 likes and 14 comments.
BEHIND THE BRIEF posts less than once a week on average.
BEHIND THE BRIEF is registered as a creator account on Instagram and is verified.
BEHIND THE BRIEF is categorized as a personal blog account in the InstME index, based on the profile's bio and Instagram category across 186 posts.
Yes. BEHIND THE BRIEF carries the blue verified badge on Instagram.
Total Posts
186
Avg Comments
14
Engagement
5.94%
A sponsored post from BEHIND THE BRIEF is estimated at $500 to $930. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
