Celebrating people and stories from across the Red Rose County 🌹 🔊 Listen to BBC Radio Lancashire on 👇Tap the link for more stories
Followers
21.8K
Following
492
Total Posts
Engagement Rate
7.04%
Avg Likes
1,509
Avg Comments
BBC Lancashire runs a verified Media/news company brand account with 21.8K followers on Instagram. To date BBC Lancashire has posted 2,030 times, currently around 68 posts a week. Posts average 1,509 likes and 27 comments, an engagement rate of 7.04%.
The Media/news company account Bbclancashire has posted 2,030 times on Instagram and drawn 21.8K followers.
Benchmarked against accounts with 10K–100K followers, the 7.04% engagement rate Bbclancashire posts is in the top 17%.
The comment-to-like ratio works out to one comment per 56 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 68 posts per week, more than one per day.
Bbclancashire's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$310–$570
Based on 21.8K followers and a 7.04% engagement rate, a single sponsored post by Bbclancashire is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Media/news company
| Metric | Bbclancashire | Cohort median |
|---|---|---|
| Engagement rate | 7.04% | 1.45% |
| Average likes | 1,509 | 339 |
| Average comments | 27 | 18 |
| Posts per week | 68.35 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
BBC Lancashire is a verified media/news company brand on Instagram, with 21.8K followers.
BBC Lancashire posts on Instagram as @bbclancashire.
BBC Lancashire has 21,822 followers on Instagram (21.8K) as of Aug 31, 2026.
BBC Lancashire's engagement rate is 7.04%, calculated from average likes and comments per post relative to followers.
Posts by BBC Lancashire average 1,509 likes and 27 comments.
BBC Lancashire posts about 68 times per week on average.
InstME's audience-quality analysis estimates about 0% of BBC Lancashire's followers are low-quality or inactive, giving an audience-quality score of 100/100.
BBC Lancashire is registered as a business account on Instagram and is verified.
BBC Lancashire is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 2,030 posts.
2,030
27
Posts / Week
68.35
Growth Score
100 / 100
Last Post
3 days ago
0.18%
Yes. BBC Lancashire carries the blue verified badge on Instagram.
A sponsored post from BBC Lancashire is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
