Reaching 5.8K followers on Instagram, BASIL KING πΈπ¬ is a verified Specialty Grocery Store brand based in Singapore. The account has published 224 posts, currently less than one post a week. Engagement runs at 35.27%, or about 2,019 likes and 38 comments per post.
Tracked in the InstME index, Basilking.sg is a Specialty Grocery Store account with 5.8K followers and a back catalogue of 224 posts.
Posts by Basilking.sg tend to gather 2,019 likes and 38 comments, about one interaction per 3 followers.
At one comment per 53 likes, the ratio points to a healthy amount of conversation.
In recent weeks Basilking.sg has kept to less than one post per week.
Estimated sponsored-post value
$82β$150
Based on 5.8K followers and a 35.27% engagement rate, a single sponsored post by Basilking.sg is worth an estimated $82β$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Specialty Grocery Store
| Metric | Basilking.sg | Cohort median |
|---|---|---|
| Engagement rate | 35.27% | 5.05% |
| Average likes | 2,019 | 127 |
| Average comments | 38 | 12 |
| Posts per week | 0.25 | 0.26 |
Median values from 177,679 accounts with 1Kβ10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Basilking.sg | Cohort median |
|---|---|---|
| Engagement rate | 35.27% | 4.4% |
| Average likes | 2,019 | 129 |
| Average comments | 38 | 5 |
| Posts per week | 0.25 | 0.48 |
Median values from 138 accounts in Singapore with 1Kβ10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
BASIL KING πΈπ¬ is a verified specialty grocery store brand based in Singapore on Instagram, with 5.8K followers.
BASIL KING πΈπ¬ posts on Instagram as @basilking.sg.
BASIL KING πΈπ¬ has 5,834 followers on Instagram (5.8K) as of Sep 7, 2026.
BASIL KING πΈπ¬'s engagement rate is 35.27%, calculated from average likes and comments per post relative to followers.
Posts by BASIL KING πΈπ¬ average 2,019 likes and 38 comments.
BASIL KING πΈπ¬ posts less than once a week on average.
BASIL KING πΈπ¬ is registered as a business account on Instagram and is verified.
BASIL KING πΈπ¬ is categorized as a specialty grocery store account in the InstME index, based on the profile's bio and Instagram category across 224 posts.
BASIL KING πΈπ¬'s profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
38
11.9K
Engagement
0.6%
Yes. BASIL KING πΈπ¬ carries the blue verified badge on Instagram.
A sponsored post from BASIL KING πΈπ¬ is estimated at $82 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
