Quality barware constructed for durability and designed for precision, control, and accuracy. Celebrating and elevating the art of the cocktail!
Outreach This Creator For FreeBarfly® Mixology Gear is an Art brand. The account has built 27.8K followers on Instagram. The account has published 1,566 posts, currently around 1 post a week. Engagement runs at 0.47%, or about 128 likes and 4 comments per post.
Barflybymercer has built an audience of 27.8K followers on Instagram over 1,566 posts as an Art account.
Barflybymercer's 0.47% engagement rate is in the bottom quarter (median: 1.88%) among Art accounts with 10K–100K followers, measured across 16,888 accounts in the InstME index.
One comment lands for every 31 likes, which reads as a healthy amount of conversation.
Barflybymercer's videos average 4K views per post.
Posting frequency for Barflybymercer sits at about one post per week.
Barflybymercer comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$97–$180
Based on 27.8K followers and a 0.47% engagement rate, a single sponsored post by Barflybymercer is worth an estimated $97–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Barflybymercer | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.88% |
| Average likes | 128 | 419 |
| Average comments | 4 | 25 |
| Posts per week | 1.47 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Barfly® Mixology Gear is a art brand on Instagram, with 27.8K followers.
Barfly® Mixology Gear posts on Instagram as @barflybymercer.
Barfly® Mixology Gear has 27,841 followers on Instagram (27.8K) as of Jul 15, 2026.
Barfly® Mixology Gear's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by Barfly® Mixology Gear average 128 likes and 4 comments.
Barfly® Mixology Gear posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 5% of Barfly® Mixology Gear's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
1,566
Avg Comments
4
More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Engagement
6.73%
Barfly® Mixology Gear is registered as a business account on Instagram.
Barfly® Mixology Gear is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 1,566 posts.
A sponsored post from Barfly® Mixology Gear is estimated at $97 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
