Own #BarbieTheMovie Now on Digital, Blu-ray and 4K Ultra HD. 🍿
Followers
1.2M
Following
43
Total Posts
Engagement Rate
2.62%
Avg Likes
31,103
Avg Comments
BARBIE is a verified business account, with 1.2M followers on Instagram. To date BARBIE has posted 424 times, currently less than one post a week. Posts average 31,103 likes and 149 comments, an engagement rate of 2.62%.
Barbiethemovie's Instagram presence spans 424 posts and 1.2M followers, profiling it as a business account.
A post from Barbiethemovie usually lands 31,103 likes and 149 comments, near one interaction for every 38 followers.
For roughly every 208 likes there is one comment, an audience that mostly engages through likes.
Barbiethemovie keeps a posting cadence of less than one post per week.
Barbiethemovie follows only 43 accounts while being followed by 1.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$11,000–$20,000
Based on 1.2M followers and a 2.62% engagement rate, a single sponsored post by Barbiethemovie is worth an estimated $11,000–$20,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Barbiethemovie | Cohort median |
|---|---|---|
| Engagement rate | 2.62% | 1.02% |
| Average likes | 31,103 | 25,711 |
| Average comments | 149 | 376 |
| Posts per week | 0.36 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
BARBIE is a verified Instagram brand on Instagram, with 1.2M followers.
BARBIE posts on Instagram as @barbiethemovie.
BARBIE has 1,192,948 followers on Instagram (1.2M) as of Apr 24, 2026.
BARBIE's engagement rate is 2.62%, calculated from average likes and comments per post relative to followers.
Posts by BARBIE average 31,103 likes and 149 comments.
BARBIE posts less than once a week on average.
BARBIE is registered as a business account on Instagram and is verified.
Yes. BARBIE carries the blue verified badge on Instagram.
A sponsored post from BARBIE is estimated at $11,000 to $20,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
424
149
Posts / Week
0.36
Growth Score
52.4 / 100
Follower Ratio
27743.0×
Engagement
0.1%
