We pay bail for those in need – for free – and advocate for pretrial policies that work for everyone, no matter how much money they have.
The Bail Project is a verified Nonprofit organization brand. The account has built 136.5K followers on Instagram. The account has published 1,242 posts, currently around 4 posts a week. Engagement runs at 0.52%, or about 695 likes and 9 comments per post.
Counting 136.5K followers and 1,242 posts, Bailproject sits in the InstME index as a Nonprofit organization account.
Bailproject averages 695 likes and 9 comments per post, roughly one interaction for every 194 of its followers.
One comment lands for every 75 likes, which reads as an audience that mostly engages through likes.
Bailproject's output runs to about 4 posts per week.
With 136.5K followers but only 407 accounts followed back, Bailproject shows the ratio of a well-established account.
Estimated sponsored-post value
$480–$890
Based on 136.5K followers and a 0.52% engagement rate, a single sponsored post by Bailproject is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Nonprofit organization
| Metric | Bailproject | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 1.25% |
| Average likes | 695 | 2,985 |
| Average comments | 9 | 73 |
| Posts per week | 3.62 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Bail Project is a verified nonprofit organization brand on Instagram, with 136.5K followers.
The Bail Project posts on Instagram as @bailproject.
The Bail Project has 136,503 followers on Instagram (136.5K) as of Jul 15, 2026.
The Bail Project's engagement rate is 0.52%, calculated from average likes and comments per post relative to followers.
Posts by The Bail Project average 695 likes and 9 comments.
The Bail Project posts about 4 times per week on average.
The Bail Project is registered as a business account on Instagram and is verified.
The Bail Project is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 1,242 posts.
Yes. The Bail Project carries the blue verified badge on Instagram.
Total Posts
1,242
Avg Comments
9
Engagement
1.13%
A sponsored post from The Bail Project is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
