Founded in 1988 by Mark Badgley and James Mischka. @badgleymischkabride: Bridal Collection : Contemporary Collection
Followers
515.6K
Following
113
Total Posts
Engagement Rate
0.02%
Avg Likes
101
Avg Comments
Badgley Mischka is a verified business account, with 515.6K followers on Instagram. Badgley Mischka has shared 4,565 posts to date, currently around 2 posts a week. Typical posts draw 101 likes and 5 comments, putting engagement at 0.02%.
With 515.6K followers across 4,565 posts, Badgleymischka is one of the business accounts tracked in the InstME index.
Measured against other accounts with 100K–1M followers, Badgleymischka's 0.02% engagement rate lands in the bottom 3%.
For roughly every 20 likes there is one comment, an unusually discussion-heavy audience.
Badgleymischka keeps a posting cadence of about 2 posts per week.
Quality checks give Badgleymischka 64/100; around 30% of the audience appears low-quality or inactive, a solid result.
Badgleymischka keeps its following list short (113) relative to 515.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,800–$3,400
Based on 515.6K followers and a 0.02% engagement rate, a single sponsored post by Badgleymischka is worth an estimated $1,800–$3,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Badgleymischka | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.25% |
| Average likes | 101 | 2,985 |
| Average comments | 5 | 73 |
| Posts per week | 2.26 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Badgley Mischka is a verified Instagram brand on Instagram, with 515.6K followers.
Badgley Mischka posts on Instagram as @badgleymischka.
Badgley Mischka has 515,615 followers on Instagram (515.6K) as of Jul 15, 2026.
Badgley Mischka's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by Badgley Mischka average 101 likes and 5 comments.
Badgley Mischka posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 30% of Badgley Mischka's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Badgley Mischka is registered as a business account on Instagram and is verified.
Yes. Badgley Mischka carries the blue verified badge on Instagram.
4,565
5
Posts / Week
2.26
Growth Score
0.4 / 100
ER Rank
3th
Engagement
0.02%
A sponsored post from Badgley Mischka is estimated at $1,800 to $3,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
