Followers
927K
Following
378
Total Posts
Engagement Rate
3.47%
Avg Likes
31,787
Avg Comments
Reaching 927K followers on Instagram, Allison Williams is a verified Instagram creator. The account has published 429 posts, currently less than one post a week. Engagement runs at 3.47%, or about 31,787 likes and 340 comments per post.
Tracked in the InstME index, Aw is a creator account with 927K followers and a back catalogue of 429 posts.
A post from Aw usually lands 31,787 likes and 340 comments, near one interaction for every 29 followers.
The like-to-comment split is roughly 93 to one, indicating an audience that mostly engages through likes.
Aw's recent cadence works out to less than one post per week.
Aw keeps its following list short (378) relative to 927K followers, as established creators and brands tend to.
Estimated sponsored-post value
$11,000–$21,000
Based on 927K followers and a 3.47% engagement rate, a single sponsored post by Aw is worth an estimated $11,000–$21,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Aw | Cohort median |
|---|---|---|
| Engagement rate | 3.47% | 1.25% |
| Average likes | 31,787 | 2,985 |
| Average comments | 340 | 73 |
| Posts per week | 0.78 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Allison Williams is a verified Instagram creator on Instagram, with 927K followers.
Allison Williams posts on Instagram as @aw.
Allison Williams has 926,998 followers on Instagram (927K) as of Jul 15, 2026.
Allison Williams's engagement rate is 3.47%, calculated from average likes and comments per post relative to followers.
Posts by Allison Williams average 31,787 likes and 340 comments.
Allison Williams posts less than once a week on average.
Allison Williams is registered as a creator account on Instagram and is verified.
Yes. Allison Williams carries the blue verified badge on Instagram.
A sponsored post from Allison Williams is estimated at $11,000 to $21,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
429
340
Posts / Week
0.78
Growth Score
69.4 / 100
Follower Ratio
2452.4×
Engagement
0.21%