@
Brand
Manufacturer, designer and retailer of durable equipment for vehicle based expedition and remote camping.
www.atoverland.com/Audience
Browse top profilesFollowers
42.2K
Following
967
Total Posts
Engagement & Performance
Engagement Rate
0.17%
Avg Likes
68
Avg Comments
What the numbers say about @atoverland
@atoverland has built an audience of 42.2K followers on Instagram over 2,070 posts as a Tech account.
@atoverland has an engagement rate of 0.17%, which is in the bottom quarter (median: 1.83%) for Tech accounts with 10K–100K followers, based on 3,942 accounts in the InstME index.
Followers leave about one comment for every 22 likes — a healthy amount of conversation.
@atoverland currently publishes about 3 posts per week.
@atoverland vs similar accounts
| Metric | @atoverland | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.83% |
| Average likes | 68 | 460 |
| Average comments | 3 | 19 |
| Posts per week | 3.25 | 0.57 |
Median values from 3,942 Tech accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
Unlock more stats about this user
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
Upgrade to ProSimilar Profiles
Explore Similar Segments
Data last updated: Jul 9, 2026
How @atoverland's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @atoverland: (68 avg likes + 3 avg comments) ÷ 42,240 followers × 100 ≈ 0.17%.
Frequently asked questions about @atoverland
How many followers does @atoverland have?
@atoverland has 42,240 followers on Instagram (42.2K) as of Jul 9, 2026.
What is @atoverland's engagement rate?
@atoverland's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.83%) for Tech accounts with 10K–100K followers in the InstME index.
How many likes does @atoverland average per post?
Posts by @atoverland average 68 likes and 3 comments.
How often does @atoverland post on Instagram?
@atoverland posts about 3 times per week on average.
Is @atoverland a business or creator account?
@atoverland is registered as a business account on Instagram.
