Amber Heard is a verified Public figure creator. The account has built 4.9M followers on Instagram. To date Amber Heard has posted 1,169 times, currently less than one post a week. Posts average 170,205 likes and 3,468 comments, an engagement rate of 3.55%.
Counting 4.9M followers and 1,169 posts, Amberheard sits in the InstME index as a Public figure account.
Each post from Amberheard averages 170,205 likes and 3,468 comments, or about one interaction per 28 followers.
Followers weigh in with a comment about every 49 likes, a healthy amount of conversation.
Amberheard maintains a rhythm of less than one post per week.
With 4.9M followers but only 54 accounts followed back, Amberheard shows the ratio of a well-established account.
Estimated sponsored-post value
$61,000–$110,000
Based on 4.9M followers and a 3.55% engagement rate, a single sponsored post by Amberheard is worth an estimated $61,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Public figure
| Metric | Amberheard | Cohort median |
|---|---|---|
| Engagement rate | 3.55% | 1.02% |
| Average likes | 170,205 | 25,711 |
| Average comments | 3,468 | 376 |
| Posts per week | 0.08 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
Amber Heard is a verified public figure creator on Instagram, with 4.9M followers.
Amber Heard posts on Instagram as @amberheard.
Amber Heard has 4,890,908 followers on Instagram (4.9M) as of Sep 11, 2026.
Amber Heard's engagement rate is 3.55%, calculated from average likes and comments per post relative to followers.
Posts by Amber Heard average 170,205 likes and 3,468 comments.
Amber Heard posts less than once a week on average.
Amber Heard is registered as a creator account on Instagram and is verified.
Amber Heard is categorized as a public figure account in the InstME index, based on the profile's bio and Instagram category across 1,169 posts.
Total Posts
1,169
Avg Comments
3,468
Engagement
0.02%
Yes. Amber Heard carries the blue verified badge on Instagram.
A sponsored post from Amber Heard is estimated at $61,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.