Amber Heard is a verified Public figure creator. The account has built 4.9M followers on Instagram. To date Amber Heard has posted 1,169 times, currently less than one post a week. Posts average 170,205 likes and 3,468 comments, an engagement rate of 3.55%.
Counting 4.9M followers and 1,169 posts, Amberheard sits in the InstME index as a Public figure account.
Each post from Amberheard averages 170,205 likes and 3,468 comments, or about one interaction per 28 followers.
Followers weigh in with a comment about every 49 likes, a healthy amount of conversation.
Amberheard maintains a rhythm of less than one post per week.
With 4.9M followers but only 54 accounts followed back, Amberheard shows the ratio of a well-established account.
Estimated sponsored-post value
$61,000–$110,000
Based on 4.9M followers and a 3.55% engagement rate, a single sponsored post by Amberheard is worth an estimated $61,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Public figure
| Metric | Amberheard | Cohort median |
|---|---|---|
| Engagement rate | 3.55% | 1.02% |
| Average likes | 170,205 | 25,711 |
| Average comments | 3,468 | 376 |
| Posts per week | 0.08 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
Amber Heard is a verified public figure creator on Instagram, with 4.9M followers.
Amber Heard posts on Instagram as @amberheard.
Amber Heard has 4,890,908 followers on Instagram (4.9M) as of Sep 11, 2026.
Amber Heard's engagement rate is 3.55%, calculated from average likes and comments per post relative to followers.
Posts by Amber Heard average 170,205 likes and 3,468 comments.
Amber Heard posts less than once a week on average.
Amber Heard is registered as a creator account on Instagram and is verified.
Amber Heard is categorized as a public figure account in the InstME index, based on the profile's bio and Instagram category across 1,169 posts.
Yes. Amber Heard carries the blue verified badge on Instagram.
Avg Comments
3,468
Engagement
0.59%
A sponsored post from Amber Heard is estimated at $61,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
