Reaching 27.1K followers on Instagram, AirPure® is a verified Home & DIY brand. AirPure® has shared 2,287 posts to date, currently around 1 post a week. Posts average 37 likes and 80 comments, an engagement rate of 0.43%.
Airpureuk operates a Home & DIY account on Instagram, pairing 27.1K followers with 2,287 posts.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Airpureuk's 0.43% engagement rate lands below the median of 0.75%.
Over recent weeks, Airpureuk has published about one post per week.
Estimated sponsored-post value
$95–$180
Based on 27.1K followers and a 0.43% engagement rate, a single sponsored post by Airpureuk is worth an estimated $95–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Airpureuk | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.75% |
| Average likes | 37 | 200 |
| Average comments | 80 | 9 |
| Posts per week | 1.15 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
AirPure® is a verified home & diy brand on Instagram, with 27.1K followers.
AirPure® posts on Instagram as @airpureuk.
AirPure® has 27,102 followers on Instagram (27.1K) as of Jul 16, 2026.
AirPure®'s engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by AirPure® average 37 likes and 80 comments.
AirPure® posts about 1 time per week on average.
AirPure® is registered as a business account on Instagram and is verified.
AirPure® is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,287 posts.
AirPure create beautiful fragrances for your home whilst being Cruelty Free and Vegan Friendly ✨ Kills 99.9% bacteria & viruses including coronavirus.
Outreach This Creator For FreeTotal Posts
2,287
Avg Comments
80
Engagement
7.31%
Yes. AirPure® carries the blue verified badge on Instagram.
A sponsored post from AirPure® is estimated at $95 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
