@
Brand
Go ahead, scope out your next reward 💙 #CollectMoreMoments
whatisbluerewards.caAudience
Browse top profilesFollowers
90.2K
Following
207
Total Posts
Engagement & Performance
Engagement Rate
0.11%
Avg Likes
81
Avg Comments
What the numbers say about @airmiles_canada
@airmiles_canada is a Parenting account on Instagram with 90.2K followers and 306 published posts.
Compared with 1,174 other Parenting accounts with 10K–100K followers in the InstME index, @airmiles_canada's 0.11% engagement rate is in the bottom quarter (median: 1.2%).
The comment-to-like ratio works out to one comment per 4 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
The account follows just 207 others against 90.2K followers — a ratio typical of established creators and brands.
@airmiles_canada vs similar accounts
| Metric | @airmiles_canada | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.2% |
| Average likes | 81 | 286 |
| Average comments | 21 | 17 |
| Posts per week | 0.99 | 0.59 |
Median values from 1,174 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 23, 2026
How @airmiles_canada's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @airmiles_canada: (81 avg likes + 21 avg comments) ÷ 90,243 followers × 100 ≈ 0.11%.
Frequently asked questions about @airmiles_canada
How many followers does @airmiles_canada have?
@airmiles_canada has 90,243 followers on Instagram (90.2K) as of Apr 23, 2026.
What is @airmiles_canada's engagement rate?
@airmiles_canada's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.2%) for Parenting accounts with 10K–100K followers in the InstME index.
How many likes does @airmiles_canada average per post?
Posts by @airmiles_canada average 81 likes and 21 comments.
How often does @airmiles_canada post on Instagram?
@airmiles_canada posts less than once a week on average.
Is @airmiles_canada a business or creator account?
@airmiles_canada is registered as a business account on Instagram and is verified.
