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Outreach This Creator For FreeOn Instagram, BuzzFeed’s Adorably is a verified Personal blog brand with an audience of 27.6K. To date BuzzFeed’s Adorably has posted 115 times, currently around 2 posts a week. Typical posts draw 2,704 likes and 68 comments, putting engagement at 10.03%.
On Instagram, Adorably runs a Personal blog account that has published 115 posts and gathered 27.6K followers.
Typical engagement for Adorably runs to 2,704 likes and 68 comments a post, one interaction per 10 followers.
The audience comments once per 40 likes on average, a healthy amount of conversation.
In recent weeks Adorably has kept to about 2 posts per week.
Adorably follows only 15 accounts while being followed by 27.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$390–$720
Based on 27.6K followers and a 10.03% engagement rate, a single sponsored post by Adorably is worth an estimated $390–$720. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Personal blog
| Metric | Adorably | Cohort median |
|---|---|---|
| Engagement rate | 10.03% | 1.45% |
| Average likes | 2,704 | 339 |
| Average comments | 68 | 18 |
| Posts per week | 2.26 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
BuzzFeed’s Adorably is a verified personal blog brand on Instagram, with 27.6K followers.
BuzzFeed’s Adorably posts on Instagram as @adorably.
BuzzFeed’s Adorably has 27,636 followers on Instagram (27.6K) as of Sep 12, 2026.
BuzzFeed’s Adorably's engagement rate is 10.03%, calculated from average likes and comments per post relative to followers.
Posts by BuzzFeed’s Adorably average 2,704 likes and 68 comments.
BuzzFeed’s Adorably posts about 2 times per week on average.
BuzzFeed’s Adorably is registered as a business account on Instagram and is verified.
BuzzFeed’s Adorably is categorized as a personal blog account in the InstME index, based on the profile's bio and Instagram category across 115 posts.
Yes. BuzzFeed’s Adorably carries the blue verified badge on Instagram.
Avg Comments
68
Engagement
1.31%
A sponsored post from BuzzFeed’s Adorably is estimated at $390 to $720. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
