Olympian @trueprotein @wsportsandmedia
Followers
97.1K
Following
1.1K
Total Posts
Engagement Rate
0.91%
Avg Likes
859
Avg Comments
On Instagram, Riley Day is a verified Fitness brand with an audience of 97.1K. Riley Day has shared 310 posts to date, currently less than one post a week. Engagement runs at 0.91%, or about 859 likes and 26 comments per post.
_rileyday's Instagram presence spans 310 posts and 97.1K followers, profiling it as a Fitness account.
For Fitness accounts with 10K–100K followers, _rileyday's 0.91% engagement rate is below the median of 2.04%, a read from 6,024 accounts in the InstME index.
For roughly every 34 likes there is one comment, a healthy amount of conversation.
_rileyday keeps a posting cadence of less than one post per week.
InstME's audience-quality checks score _rileyday at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$340–$630
Based on 97.1K followers and a 0.91% engagement rate, a single sponsored post by _rileyday is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | _rileyday | Cohort median |
|---|---|---|
| Engagement rate | 0.91% | 2.04% |
| Average likes | 859 | 523 |
| Average comments | 26 | 23 |
| Posts per week | 0.69 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Riley Day is a verified fitness brand on Instagram, with 97.1K followers.
Riley Day posts on Instagram as @_rileyday.
Riley Day has 97,106 followers on Instagram (97.1K) as of Jul 16, 2026.
Riley Day's engagement rate is 0.91%, calculated from average likes and comments per post relative to followers. That is below the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Riley Day average 859 likes and 26 comments.
Riley Day posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Riley Day's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Riley Day is registered as a business account on Instagram and is verified.
Riley Day is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 310 posts.
310
26
Posts / Week
0.69
Growth Score
18.2 / 100
ER Rank
34th
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Engagement
0.91%
Yes. Riley Day carries the blue verified badge on Instagram.
A sponsored post from Riley Day is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
