Followers
4.4K
Following
1.4K
Total Posts
Engagement Rate
6.04%
Avg Likes
249
Avg Comments
Johnny McMillan runs a business account account with 4.4K followers on Instagram. Johnny McMillan has shared 50 posts to date, currently less than one post a week. Engagement runs at 6.04%, or about 249 likes and 19 comments per post.
__mcmillan is a business account on Instagram with 4.4K followers and 50 published posts.
__mcmillan averages 249 likes and 19 comments per post, roughly one interaction for every 17 of its followers.
One comment lands for every 13 likes, which reads as an unusually discussion-heavy audience.
__mcmillan's output runs to less than one post per week.
Estimated sponsored-post value
$62–$120
Based on 4.4K followers and a 6.04% engagement rate, a single sponsored post by __mcmillan is worth an estimated $62–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | __mcmillan | Cohort median |
|---|---|---|
| Engagement rate | 6.04% | 5.05% |
| Average likes | 249 | 127 |
| Average comments | 19 | 12 |
| Posts per week | 0.07 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Johnny McMillan is a Instagram brand on Instagram, with 4.4K followers.
Johnny McMillan posts on Instagram as @__mcmillan.
Johnny McMillan has 4,447 followers on Instagram (4.4K) as of Jul 12, 2026.
Johnny McMillan's engagement rate is 6.04%, calculated from average likes and comments per post relative to followers.
Posts by Johnny McMillan average 249 likes and 19 comments.
Johnny McMillan posts less than once a week on average.
Johnny McMillan is registered as a business account on Instagram.
A sponsored post from Johnny McMillan is estimated at $62 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
50
19
Posts / Week
0.07
Growth Score
100 / 100
Follower Ratio
3.1×
Engagement
0.06%
