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Followers
57.3K
Following
1.1K
Total Posts
Engagement Rate
3.23%
Avg Likes
1,829
Avg Comments
Rudy Project is a verified Outdoor & Sporting Goods Company brand on Instagram, tracked in the InstME index with 57.3K followers. Rudy Project has shared 1,219 posts to date, currently less than one post a week. Engagement runs at 3.23%, or about 1,829 likes and 22 comments per post.
Rudyproject is an Outdoor & Sporting Goods Company account whose 1,219 posts have grown a following of 57.3K on Instagram.
Each post from Rudyproject averages 1,829 likes and 22 comments, or about one interaction per 31 followers.
Comments arrive at about one per 82 likes, a sign of an audience that mostly engages through likes.
Rudyproject's output runs to less than one post per week.
Estimated sponsored-post value
$650–$1,200
Based on 57.3K followers and a 3.23% engagement rate, a single sponsored post by Rudyproject is worth an estimated $650–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Rudyproject | Cohort median |
|---|---|---|
| Engagement rate | 3.23% | 1.45% |
| Average likes | 1,829 | 339 |
| Average comments | 22 | 18 |
| Posts per week | 0.16 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Rudy Project is a verified outdoor & sporting goods company brand on Instagram, with 57.3K followers.
Rudy Project posts on Instagram as @rudyproject.
Rudy Project has 57,302 followers on Instagram (57.3K) as of Jul 9, 2026.
Rudy Project's engagement rate is 3.23%, calculated from average likes and comments per post relative to followers.
Posts by Rudy Project average 1,829 likes and 22 comments.
Rudy Project posts less than once a week on average.
Rudy Project is registered as a business account on Instagram and is verified.
Rudy Project is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 1,219 posts.
Yes. Rudy Project carries the blue verified badge on Instagram.
1,219
22
Posts / Week
0.16
Growth Score
64.6 / 100
Follower Ratio
50.8×
Engagement
4.64%
A sponsored post from Rudy Project is estimated at $650 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
