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400.9K
Following
1K
Total Posts
Engagement Rate
0.7%
Avg Likes
2,681
Avg Comments
Mass Appeal is a verified Community brand on Instagram, tracked in the InstME index with 400.9K followers. The account has published 7,498 posts, currently less than one post a week. Engagement runs at 0.7%, or about 2,681 likes and 134 comments per post.
Counting 400.9K followers and 7,498 posts, Massappeal sits in the InstME index as a Community account.
On average, Massappeal's posts earn 2,681 likes and 134 comments, about one interaction per 142 followers.
The comment-to-like ratio works out to one comment per 20 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
With 400.9K followers but only 1,007 accounts followed back, Massappeal shows the ratio of a well-established account.
Estimated sponsored-post value
$1,400–$2,600
Based on 400.9K followers and a 0.7% engagement rate, a single sponsored post by Massappeal is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Community
| Metric | Massappeal | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 1.25% |
| Average likes | 2,681 | 2,985 |
| Average comments | 134 | 73 |
| Posts per week | 0.4 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Mass Appeal is a verified community brand on Instagram, with 400.9K followers.
Mass Appeal posts on Instagram as @massappeal.
Mass Appeal has 400,919 followers on Instagram (400.9K) as of Jul 9, 2026.
Mass Appeal's engagement rate is 0.7%, calculated from average likes and comments per post relative to followers.
Posts by Mass Appeal average 2,681 likes and 134 comments.
Mass Appeal posts less than once a week on average.
Mass Appeal is registered as a business account on Instagram and is verified.
Mass Appeal is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 7,498 posts.
Yes. Mass Appeal carries the blue verified badge on Instagram.
7,498
134
Posts / Week
0.4
Growth Score
14 / 100
Follower Ratio
398.1×
Engagement
0.03%
A sponsored post from Mass Appeal is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.