C
BrandShopping & retail
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www.carmax.comAudience
Browse top profilesFollowers
74.8K
Following
58
Total Posts
Engagement & Performance
Engagement Rate
0.11%
Avg Likes
75
Avg Comments
What the numbers say about Carmax
Carmax has built an audience of 74.8K followers on Instagram over 691 posts as an Art account.
Carmax has an engagement rate of 0.11%, which is in the bottom quarter (median: 1.9%) for Art accounts with 10K–100K followers, based on 6,694 accounts in the InstME index.
Followers leave about one comment for every 11 likes — an unusually discussion-heavy audience.
Carmax currently publishes about 2 posts per week.
The account follows just 58 others against 74.8K followers — a ratio typical of established creators and brands.
Carmax vs similar accounts
| Metric | Carmax | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.9% |
| Average likes | 75 | 421 |
| Average comments | 7 | 25 |
| Posts per week | 2.47 | 0.4 |
Median values from 6,694 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 23, 2026
How Carmax's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For Carmax: (75 avg likes + 7 avg comments) ÷ 74,821 followers × 100 ≈ 0.11%.
Frequently asked questions about Carmax
How many followers does Carmax have?
Carmax has 74,821 followers on Instagram (74.8K) as of Apr 23, 2026.
What is Carmax's engagement rate?
Carmax's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.9%) for Art accounts with 10K–100K followers in the InstME index.
How many likes does Carmax average per post?
Posts by Carmax average 75 likes and 7 comments.
How often does Carmax post on Instagram?
Carmax posts about 2 times per week on average.
Is Carmax a business or creator account?
Carmax is registered as a business account on Instagram and is verified.
