@
Brand
Where Black Culture Lives 🏆✨ #TheJasonLeeShow Wednesdays at 8am on BET’s YouTube
youtu.be/X3NsSTos26Y?si=DoT0861KyGs-993eAudience
Browse top profilesFollowers
4.1M
Following
3.6K
Total Posts
Engagement & Performance
Engagement Rate
0.36%
Avg Likes
14,172
Avg Comments
What the numbers say about @bet
With 4.1M followers across 45,257 posts, @bet is one of the business accounts tracked in the InstME index.
On average, @bet's posts earn 14,172 likes and 477 comments, about one interaction per 281 followers.
The comment-to-like ratio works out to one comment per 30 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 8 posts per week — more than one per day.
The account follows just 3,567 others against 4.1M followers — a ratio typical of established creators and brands.
@bet vs similar accounts
| Metric | @bet | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 1.04% |
| Average likes | 14,172 | 27,441 |
| Average comments | 477 | 386 |
| Posts per week | 7.52 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 28, 2026
How @bet's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @bet: (14,172 avg likes + 477 avg comments) ÷ 4,111,752 followers × 100 ≈ 0.36%.
Frequently asked questions about @bet
How many followers does @bet have?
@bet has 4,111,752 followers on Instagram (4.1M) as of Apr 28, 2026.
What is @bet's engagement rate?
@bet's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers.
How many likes does @bet average per post?
Posts by @bet average 14,172 likes and 477 comments.
How often does @bet post on Instagram?
@bet posts about 8 times per week on average.
Is @bet a business or creator account?
@bet is registered as a business account on Instagram and is verified.
