Boston’s Home for Sports. Flagship of the Bruins, Patriots, Celtics, and Revs. @toucherandhardy
98.5 The Sports Hub is a verified Home & DIY brand based in United States. The account has built 99.7K followers on Instagram. The account has published 7,320 posts, currently around 38 posts a week. Posts average 557 likes and 103 comments, an engagement rate of 0.66%.
985thesportshub has built an audience of 99.7K followers on Instagram over 7,320 posts as a Home & DIY account.
985thesportshub's 0.66% engagement rate is below the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
Comments arrive at about one per 5 likes, a sign of an unusually discussion-heavy audience.
Recent posting activity averages about 38 posts per week, more than one per day.
The account follows just 104 others against 99.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$350–$650
Based on 99.7K followers and a 0.66% engagement rate, a single sponsored post by 985thesportshub is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | 985thesportshub | Cohort median |
|---|---|---|
| Engagement rate | 0.66% | 0.75% |
| Average likes | 557 | 200 |
| Average comments | 103 | 9 |
| Posts per week | 37.71 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | 985thesportshub | Cohort median |
|---|---|---|
| Engagement rate | 0.66% | 0.55% |
| Average likes | 557 | 132 |
| Average comments | 103 | 7 |
| Posts per week | 37.71 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
98.5 The Sports Hub is a verified home & diy brand based in United States on Instagram, with 99.7K followers.
98.5 The Sports Hub posts on Instagram as @985thesportshub.
98.5 The Sports Hub has 99,685 followers on Instagram (99.7K) as of Sep 17, 2026.
98.5 The Sports Hub's engagement rate is 0.66%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by 98.5 The Sports Hub average 557 likes and 103 comments.
98.5 The Sports Hub posts about 38 times per week on average.
98.5 The Sports Hub is registered as a business account on Instagram and is verified.
98.5 The Sports Hub is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 7,320 posts.
Avg Comments
103
Engagement
0.6%
98.5 The Sports Hub's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. 98.5 The Sports Hub carries the blue verified badge on Instagram.
A sponsored post from 98.5 The Sports Hub is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
