MLB ALL Star Greg Vaughn @gregvaughn23 and @e2familywinery teamed up to create a limited edition line of California Wines. #23wines
Outreach This Creator For Free23 Wines by Greg Vaughn runs a business account account with 1.2K followers on Instagram. The account has published 292 posts, currently less than one post a week. Typical posts draw 56 likes and 2 comments, putting engagement at 4.79%.
23wines is a business account on Instagram with 1.2K followers and 292 published posts.
Across recent posts, 23wines picks up 56 likes and 2 comments on average, one interaction per 21 followers.
Followers weigh in with a comment about every 33 likes, a healthy amount of conversation.
23wines maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$17–$31
Based on 1.2K followers and a 4.79% engagement rate, a single sponsored post by 23wines is worth an estimated $17–$31. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | 23wines | Cohort median |
|---|---|---|
| Engagement rate | 4.79% | 5.05% |
| Average likes | 56 | 127 |
| Average comments | 2 | 12 |
| Posts per week | 0.13 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
23 Wines by Greg Vaughn is a Instagram brand on Instagram, with 1.2K followers.
23 Wines by Greg Vaughn posts on Instagram as @23wines.
23 Wines by Greg Vaughn has 1,193 followers on Instagram (1.2K) as of Sep 2, 2026.
23 Wines by Greg Vaughn's engagement rate is 4.79%, calculated from average likes and comments per post relative to followers.
Posts by 23 Wines by Greg Vaughn average 56 likes and 2 comments.
23 Wines by Greg Vaughn posts less than once a week on average.
23 Wines by Greg Vaughn is registered as a business account on Instagram.
A sponsored post from 23 Wines by Greg Vaughn is estimated at $17 to $31. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
292
Avg Comments
2
Engagement
0.58%