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18.6K
Following
527
Total Posts
Engagement Rate
5.17%
Avg Likes
893
Avg Comments
100 MAD is a Record label brand, with 18.6K followers on Instagram. 100 MAD has shared 1,989 posts to date, currently around 10 posts a week. Posts average 893 likes and 70 comments, an engagement rate of 5.17%.
With 18.6K followers across 1,989 posts, 100madhq is one of the Record label accounts tracked in the InstME index.
Typical engagement for 100madhq runs to 893 likes and 70 comments a post, one interaction per 19 followers.
The audience comments once per 13 likes on average, an unusually discussion-heavy audience.
In recent weeks 100madhq has kept to about 10 posts per week, more than one per day.
Estimated sponsored-post value
$260–$480
Based on 18.6K followers and a 5.17% engagement rate, a single sponsored post by 100madhq is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Record label
| Metric | 100madhq | Cohort median |
|---|---|---|
| Engagement rate | 5.17% | 1.45% |
| Average likes | 893 | 339 |
| Average comments | 70 | 18 |
| Posts per week | 9.86 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
100 MAD is a record label brand on Instagram, with 18.6K followers.
100 MAD posts on Instagram as @100madhq.
100 MAD has 18,626 followers on Instagram (18.6K) as of Jul 11, 2026.
100 MAD's engagement rate is 5.17%, calculated from average likes and comments per post relative to followers.
Posts by 100 MAD average 893 likes and 70 comments.
100 MAD posts about 10 times per week on average.
100 MAD is registered as a business account on Instagram.
100 MAD is categorized as a record label account in the InstME index, based on the profile's bio and Instagram category across 1,989 posts.
A sponsored post from 100 MAD is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,989
70
Posts / Week
9.86
Growth Score
100 / 100
Follower Ratio
35.3×
Engagement
5.6%
