Top Bloggers in Brazil
Here's the segment at a glance: the typical account among bloggers in Brazil across platforms holds 236.1K followers, earns a 9.05% engagement rate, and 25.9% carry a verified badge. Everything comes from InstMe's index of millions of profiles across several social networks, and it updates automatically.
The top accounts are listed below with followers and engagement side by side. If you take one tip from us, make it this: engagement usually predicts campaign results better than raw follower counts — especially among the 76% of this segment sitting under 100K followers. Sign up free to unlock the full list and advanced filters.
Millions
Profiles indexed across networks
236.1K
Avg. followers
9.05%
Avg. engagement
67%
Recently active
25.9%
Verified accounts
Top 21 creators
Ranked by followers
Paulinha e Breno | Viajantes Profissionais
@viajandocomamalarosa
3M
7.5% ER
Luana - Receitas 🍒✨
@luana.receitas_
1.8M
0.1% ER
Diana Altino
@diana
1.3M
0.1% ER
Carina 🫦
@carinaaravjo
720.9K
12.9% ER
Lala Rebelo Travel Blog
@lalarebelo
576.6K
3.0% ER
Mariah Bernardes Maia
@mariah
567.4K
0.4% ER
Diego Costa
@drdiegoviajando
406.1K
0.1% ER
YoungestStar🌟
@lil_yamme
360.9K
7.3% ER
Nayara Azevedo
@nnayazevedo
122K
2.1% ER
Dhamyla Barros🦁
@dhamy_barros
106.1K
0.0% ER
Jin Kbeauty | Beleza Coreana
@jin.kbeauty
105.9K
12.4% ER
Martha Sachser 🗽🇧🇷 NYC Mom, travel and lifestyle blogger
@marthasachser
91.1K
0.3% ER
Arnaldo Lorençato
@alorencato
84K
4.1% ER
Flavia Pires Explora
@flaviapiresexplora
73K
0.1% ER
Wonderland in Rave
@wonderlandinrave
54.6K
1.8% ER
Junior Castro Leon
@junior.castroleon
53.3K
18.7% ER
SY ______ Moninha __Simone C. Macedo
@bluefashionny
44.8K
0.1% ER
Pedro Guimaraes
@pedroguimaraess__
43.5K
10.3% ER
Eliza de Paula
@elizamarps
33.5K
0.8% ER
Blog da Morena| Comunicadora e Influenciadora
@blogdamorenas2
26.1K
0.8% ER
FITNESS RUBEN
@fitness_ruben
24K
9.5% ER
This is just the top of the list — millions of profiles across several social networks
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instme Top Bloggers in Brazil — ranked live
Market snapshot
How this segment breaks down by account size and platform — updated Oct 15, 2026.
Keep exploring
Not quite the segment you had in mind? creators in Brazil cover adjacent ground with the same live data. Once your shortlist takes shape, InstMe's influencer discovery platform gives you free reports to vet each account, and our guide to creator marketing for brands covers the campaign that follows.
Frequently asked questions
Broader segments
Charts for this market
Metric leaderboards for Instagram accounts in Brazil — ranked by the numbers, refreshed daily.