Weston is a verified Outdoor & Sporting Goods Company brand on Instagram based in United States, tracked in the InstME index with 25.9K followers. To date Weston has posted 1,728 times, currently less than one post a week. Posts average 277 likes and 11 comments, an engagement rate of 1.11%.
The Outdoor & Sporting Goods Company account Westonbackcountry has posted 1,728 times on Instagram and drawn 25.9K followers.
Each post from Westonbackcountry averages 277 likes and 11 comments, or about one interaction per 90 followers.
Comments arrive at about one per 26 likes, a sign of a healthy amount of conversation.
Lately Westonbackcountry has been publishing less than one post per week.
Estimated sponsored-post value
$100–$190
Based on 25.9K followers and a 1.11% engagement rate, a single sponsored post by Westonbackcountry is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Westonbackcountry | Cohort median |
|---|---|---|
| Engagement rate | 1.11% | 1.45% |
| Average likes | 277 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 0.08 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Westonbackcountry | Cohort median |
|---|---|---|
| Engagement rate | 1.11% | 0.9% |
| Average likes | 277 | 193 |
| Average comments | 11 | 10 |
| Posts per week | 0.08 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 23, 2026
Weston is a verified outdoor & sporting goods company brand based in United States on Instagram, with 25.9K followers.
Weston posts on Instagram as @westonbackcountry.
Weston has 25,862 followers on Instagram (25.9K) as of Sep 23, 2026.
Weston's engagement rate is 1.11%, calculated from average likes and comments per post relative to followers.
Posts by Weston average 277 likes and 11 comments.
Weston posts less than once a week on average.
Weston is registered as a business account on Instagram and is verified.
Weston is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 1,728 posts.
Weston's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
1,728
Avg Comments
11
52.4K
Engagement
0.04%
Yes. Weston carries the blue verified badge on Instagram.
A sponsored post from Weston is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
