Official home to @baggu in Indonesia Our other brands: @corkcicle.idn @owalaidn @serialmrkt
Reaching 12.9K followers on Instagram, BAGGU Indonesia is a Home & DIY brand based in Indonesia. The account has published 177 posts, currently around 4 posts a week. Posts average 211 likes and 8 comments, an engagement rate of 1.69%.
Weareserial operates a Home & DIY account on Instagram, pairing 12.9K followers with 177 posts.
Weareserial records a 1.69% engagement rate, above the median of 0.75% for the 1,345 Home & DIY accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 27 to one, indicating a healthy amount of conversation.
Weareserial keeps a posting cadence of about 4 posts per week.
Quality checks give Weareserial 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Weareserial keeps its following list short (5) relative to 12.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$77–$140
Based on 12.9K followers and a 1.69% engagement rate, a single sponsored post by Weareserial is worth an estimated $77–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Weareserial | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 0.75% |
| Average likes | 211 | 200 |
| Average comments | 8 | 9 |
| Posts per week | 3.67 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Weareserial | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 0.5% |
| Average likes | 211 | 133 |
| Average comments | 8 | 6 |
| Posts per week | 3.67 | 0.86 |
Median values from 2,221 accounts in Indonesia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
BAGGU Indonesia is a home & diy brand based in Indonesia on Instagram, with 12.9K followers.
BAGGU Indonesia posts on Instagram as @weareserial.
BAGGU Indonesia has 12,943 followers on Instagram (12.9K) as of Jul 16, 2026.
BAGGU Indonesia's engagement rate is 1.69%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by BAGGU Indonesia average 211 likes and 8 comments.
BAGGU Indonesia posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of BAGGU Indonesia's followers are low-quality or inactive, giving an audience-quality score of 94/100.
BAGGU Indonesia is registered as a business account on Instagram.
BAGGU Indonesia is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 177 posts.
Total Posts
177
Avg Comments
8
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Indonesia, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
1.29%
BAGGU Indonesia's profile places the account in Indonesia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from BAGGU Indonesia is estimated at $77 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
