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lnk.bio/waitroseFollowers
677.8K
Following
620
Total Posts
Engagement Rate
0.1%
Avg Likes
642
Avg Comments
Waitrose has built an audience of 677.8K followers on Instagram over 4,015 posts as a Food account.
Waitrose has an engagement rate of 0.1%, which is in the bottom quarter (median: 0.77%) for Food accounts with 100K–1M followers, based on 634 accounts in the InstME index.
Followers leave about one comment for every 41 likes — a healthy amount of conversation.
Waitrose currently publishes about 17 posts per week — more than one per day.
The account follows just 620 others against 677.8K followers — a ratio typical of established creators and brands.
| Metric | Waitrose | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.77% |
| Average likes | 642 | 1,617 |
| Average comments | 16 | 50 |
| Posts per week | 16.51 | 0.92 |
Median values from 634 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 27, 2026
Waitrose has 677,784 followers on Instagram (677.8K) as of Apr 27, 2026.
Waitrose's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.77%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Waitrose average 642 likes and 16 comments.
Waitrose posts about 17 times per week on average.
Waitrose is registered as a business account on Instagram and is verified.
4,015
16
Avg Views
0
Posts / Week
16.51
Growth Score
2 / 100
1.8M
Engagement
2.52%
