Followers
15.6M
Following
359
Total Posts
Engagement Rate
0.39%
Avg Likes
60,258
Avg Comments
Vans has built an audience of 15.6M followers on Instagram over 5,324 posts as a business account.
A typical post by Vans collects about 60,258 likes and 367 comments — roughly one interaction for every 258 followers.
Followers leave about one comment for every 164 likes — an audience that mostly engages through likes.
Vans currently publishes less than one post per week.
The account follows just 359 others against 15.6M followers — a ratio typical of established creators and brands.
| Metric | Vans | Cohort median |
|---|---|---|
| Engagement rate | 0.39% | 1.04% |
| Average likes | 60,258 | 27,441 |
| Average comments | 367 | 386 |
| Posts per week | 0.66 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Vans has 15,630,847 followers on Instagram (15.6M) as of Jul 15, 2026.
Vans's engagement rate is 0.39%, calculated from average likes and comments per post relative to followers.
Posts by Vans average 60,258 likes and 367 comments.
Vans posts less than once a week on average.
Vans is registered as a business account on Instagram and is verified.
5,324
367
Avg Views
0
Posts / Week
0.66
Growth Score
7.8 / 100
Engagement
0.84%
