Reaching 5.3M followers on Instagram, Universal Pictures is a verified Movie/television studio brand. The account has published 7,867 posts, currently around 1 post a week. Typical posts draw 39,106 likes and 556 comments, putting engagement at 0.75%.
Tracked in the InstME index, Universalpictures is a Movie/television studio account with 5.3M followers and a back catalogue of 7,867 posts.
Typical engagement for Universalpictures runs to 39,106 likes and 556 comments a post, one interaction per 133 followers.
The like-to-comment split is roughly 70 to one, indicating an audience that mostly engages through likes.
Universalpictures keeps a posting cadence of about one post per week.
Universalpictures keeps its following list short (477) relative to 5.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$18,000–$34,000
Based on 5.3M followers and a 0.75% engagement rate, a single sponsored post by Universalpictures is worth an estimated $18,000–$34,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Movie/television studio
| Metric | Universalpictures | Cohort median |
|---|---|---|
| Engagement rate | 0.75% | 1.02% |
| Average likes | 39,106 | 25,711 |
| Average comments | 556 | 376 |
| Posts per week | 1.19 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Universal Pictures is a verified movie/television studio brand on Instagram, with 5.3M followers.
Universal Pictures posts on Instagram as @universalpictures.
Universal Pictures has 5,257,035 followers on Instagram (5.3M) as of Jul 15, 2026.
Universal Pictures's engagement rate is 0.75%, calculated from average likes and comments per post relative to followers.
Posts by Universal Pictures average 39,106 likes and 556 comments.
Universal Pictures posts about 1 time per week on average.
Universal Pictures is registered as a business account on Instagram and is verified.
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Outreach This Creator For FreeTotal Posts
7,867
Avg Comments
556
Engagement
0.66%
Universal Pictures is categorized as a movie/television studio account in the InstME index, based on the profile's bio and Instagram category across 7,867 posts.
Yes. Universal Pictures carries the blue verified badge on Instagram.
A sponsored post from Universal Pictures is estimated at $18,000 to $34,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
