Under Armour makes you better. #ProtectThisHouse
underarmour.comFollowers
8.1M
Following
909
Total Posts
Engagement Rate
0.6%
Avg Likes
48,278
Avg Comments
Underarmour is a business account on Instagram with 8.1M followers and 4,516 published posts.
A typical post by Underarmour collects about 48,278 likes and 801 comments — roughly one interaction for every 165 followers.
Followers leave about one comment for every 60 likes — an audience that mostly engages through likes.
Underarmour currently publishes less than one post per week.
The account follows just 909 others against 8.1M followers — a ratio typical of established creators and brands.
| Metric | Underarmour | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 1.04% |
| Average likes | 48,278 | 27,441 |
| Average comments | 801 | 386 |
| Posts per week | 0.27 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Underarmour has 8,119,433 followers on Instagram (8.1M) as of Jul 15, 2026.
Underarmour's engagement rate is 0.6%, calculated from average likes and comments per post relative to followers.
Posts by Underarmour average 48,278 likes and 801 comments.
Underarmour posts less than once a week on average.
Underarmour is registered as a business account on Instagram and is verified.
4,516
801
Avg Views
0
Posts / Week
0.27
Growth Score
12 / 100
Engagement
0.44%
