The must-watch video channel on the future of #construction with 500K+ YouTube subscribers. Let’s build our world like this! 🙌 WATCH ⬇️
Outreach This Creator For FreeThe Build is a Media/news company brand. The account has built 81.6K followers on Instagram. The Build has shared 131 posts to date, currently less than one post a week. Posts average 459 likes and 5 comments, an engagement rate of 0.57%.
The Media/news company account Thisisthebuild has posted 131 times on Instagram and drawn 81.6K followers.
Thisisthebuild's average post pulls 459 likes and 5 comments, roughly one interaction per 176 followers.
Roughly one in 92 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 121 others against 81.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$290–$530
Based on 81.6K followers and a 0.57% engagement rate, a single sponsored post by Thisisthebuild is worth an estimated $290–$530. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media/news company
| Metric | Thisisthebuild | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 1.45% |
| Average likes | 459 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 0.4 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
The Build is a media/news company brand on Instagram, with 81.6K followers.
The Build posts on Instagram as @thisisthebuild.
The Build has 81,593 followers on Instagram (81.6K) as of Sep 9, 2026.
The Build's engagement rate is 0.57%, calculated from average likes and comments per post relative to followers.
Posts by The Build average 459 likes and 5 comments.
The Build posts less than once a week on average.
The Build is registered as a business account on Instagram.
The Build is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 131 posts.
A sponsored post from The Build is estimated at $290 to $530. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
131
Avg Comments
5
Engagement
0.15%
