Followers
18.4K
Following
2
Total Posts
Engagement Rate
1.01%
Avg Likes
183
Avg Comments
The Charms Atelier 💎🛠️| Dubai gift shop runs a verified Home & DIY brand account based in United Arab Emirates with 18.4K followers on Instagram. The account has published 231 posts, currently less than one post a week. Posts average 183 likes and 4 comments, an engagement rate of 1.01%.
As a Home & DIY account, Thecharmsatelier reaches 18.4K followers on Instagram across 231 published posts.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Thecharmsatelier's 1.01% engagement rate comes in above the median of 0.75%.
Roughly one in 48 likes comes with a comment, a healthy amount of conversation.
Video posts pull 26.1K views on average, roughly 1.4× Thecharmsatelier's follower base, evidence of reach beyond its own audience.
Thecharmsatelier maintains a rhythm of less than one post per week.
The account follows just 2 others against 18.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$65–$120
Based on 18.4K followers and a 1.01% engagement rate, a single sponsored post by Thecharmsatelier is worth an estimated $65–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Arab Emirates, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Thecharmsatelier | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 0.75% |
| Average likes | 183 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 0.27 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thecharmsatelier | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 0.53% |
| Average likes | 183 | 139 |
| Average comments | 4 | 8 |
| Posts per week | 0.27 | 0.76 |
Median values from 752 accounts in United Arab Emirates with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Charms Atelier 💎🛠️| Dubai gift shop is a verified home & diy brand based in United Arab Emirates on Instagram, with 18.4K followers.
The Charms Atelier 💎🛠️| Dubai gift shop posts on Instagram as @thecharmsatelier.
The Charms Atelier 💎🛠️| Dubai gift shop has 18,441 followers on Instagram (18.4K) as of Jul 15, 2026.
The Charms Atelier 💎🛠️| Dubai gift shop's engagement rate is 1.01%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by The Charms Atelier 💎🛠️| Dubai gift shop average 183 likes and 4 comments.
The Charms Atelier 💎🛠️| Dubai gift shop posts less than once a week on average.
The Charms Atelier 💎🛠️| Dubai gift shop is registered as a business account on Instagram and is verified.
231
4
Avg Views
26,053
Posts / Week
0.27
Growth Score
20.2 / 100
Engagement
0.57%
The Charms Atelier 💎🛠️| Dubai gift shop is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 231 posts.
The Charms Atelier 💎🛠️| Dubai gift shop's profile places the account in United Arab Emirates. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. The Charms Atelier 💎🛠️| Dubai gift shop carries the blue verified badge on Instagram.
A sponsored post from The Charms Atelier 💎🛠️| Dubai gift shop is estimated at $65 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
