The RHS runs a verified Charity Organization brand account with 430.7K followers on Instagram. The RHS has shared 4,105 posts to date, currently around 8 posts a week. Posts average 1,379 likes and 29 comments, an engagement rate of 0.33%.
The_rhs has built an audience of 430.7K followers on Instagram over 4,105 posts as a Charity Organization account.
Benchmarked against accounts with 100K–1M followers, the 0.33% engagement rate The_rhs posts is in the bottom 26%.
Followers weigh in with a comment about every 48 likes, a healthy amount of conversation.
Recent posting activity averages about 8 posts per week, more than one per day.
The_rhs comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 1,409 others against 430.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,500–$2,800
Based on 430.7K followers and a 0.33% engagement rate, a single sponsored post by The_rhs is worth an estimated $1,500–$2,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Charity Organization
| Metric | The_rhs | Cohort median |
|---|---|---|
| Engagement rate | 0.33% | 1.25% |
| Average likes | 1,379 | 2,985 |
| Average comments | 29 | 73 |
| Posts per week | 8.43 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
The RHS is a verified charity organization brand on Instagram, with 430.7K followers.
The RHS posts on Instagram as @the_rhs.
The RHS has 430,663 followers on Instagram (430.7K) as of Jul 12, 2026.
The RHS's engagement rate is 0.33%, calculated from average likes and comments per post relative to followers.
Posts by The RHS average 1,379 likes and 29 comments.
The RHS posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of The RHS's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The RHS is registered as a business account on Instagram and is verified.
We're the UK's gardening charity, helping people and plants to grow 🌱
Total Posts
4,105
Avg Comments
29
Engagement
2.27%
The RHS is categorized as a charity organization account in the InstME index, based on the profile's bio and Instagram category across 4,105 posts.
Yes. The RHS carries the blue verified badge on Instagram.
A sponsored post from The RHS is estimated at $1,500 to $2,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
