Reaching 35.2K followers on Instagram, The Trace is a verified News & media website brand based in United States. The Trace has shared 611 posts to date, currently less than one post a week. Typical posts draw 327 likes and 1 comments, putting engagement at 0.93%.
Teamtrace shows up in the InstME index as a News & media website account, 35.2K followers, 611 posts.
Teamtrace's engagement rate of 0.93% places it below the median within the 10K–100K followers cohort tracked by InstME.
Followers leave about one comment for every 280 likes, an audience that mostly engages through likes.
On average, Teamtrace's video content earns 58.3 views.
Teamtrace's recent cadence works out to less than one post per week.
Teamtrace scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Teamtrace follows only 219 accounts while being followed by 35.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$120–$230
Based on 35.2K followers and a 0.93% engagement rate, a single sponsored post by Teamtrace is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: News & media website
| Metric | Teamtrace | Cohort median |
|---|---|---|
| Engagement rate | 0.93% | 1.45% |
| Average likes | 327 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 0.24 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Teamtrace | Cohort median |
|---|---|---|
| Engagement rate | 0.93% | 0.9% |
| Average likes | 327 | 193 |
| Average comments | 1 | 10 |
| Posts per week | 0.24 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
The Trace is a verified news & media website brand based in United States on Instagram, with 35.2K followers.
The Trace posts on Instagram as @teamtrace.
The Trace has 35,161 followers on Instagram (35.2K) as of Apr 5, 2026.
The Trace's engagement rate is 0.93%, calculated from average likes and comments per post relative to followers.
Posts by The Trace average 327 likes and 1 comments.
The Trace posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of The Trace's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Trace is registered as a business account on Instagram and is verified.
A nonprofit, independent newsroom covering gun violence in America.
Total Posts
611
Avg Comments
1
Engagement
0.79%
The Trace is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 611 posts.
The Trace's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. The Trace carries the blue verified badge on Instagram.
A sponsored post from The Trace is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.