Sotheby's

@sothebys

BrandArt

The world’s premier destination for art and luxury. Follow along for daily news and updates on our auctions, private sales, events and more.

sprout.link/sothebys

pressofficeny@sothebys.com

Audience

Browse top profiles

Followers

2.5M

Following

2.6K

Total Posts

11,473

Engagement & Performance

Engagement Rate

0.05%

Avg Likes

1,359

Avg Comments

Avg Views

Posts / Week

6.84

Growth Score

1 / 100

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Data last updated: Jul 9, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.