The Modern day Collective.
Outreach This Creator For FreeFollowers
40.7K
Following
0
Total Posts
Engagement Rate
1.92%
Avg Likes
727
Avg Comments
Rugsac is a Boutique Store brand on Instagram, tracked in the InstME index with 40.7K followers. Rugsac has shared 273 posts to date, currently less than one post a week. Posts average 727 likes and 54 comments, an engagement rate of 1.92%.
The Boutique Store account Rugsac has posted 273 times on Instagram and drawn 40.7K followers.
Benchmarked against accounts with 10K–100K followers, the 1.92% engagement rate Rugsac posts is about average.
Comments arrive at about one per 13 likes, a sign of an unusually discussion-heavy audience.
Video content averages 85.8K views, 2.1× the follower count, a sign posts regularly travel beyond the existing audience.
Lately Rugsac has been publishing less than one post per week.
At 94/100 on audience quality, Rugsac carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$270–$510
Based on 40.7K followers and a 1.92% engagement rate, a single sponsored post by Rugsac is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Boutique Store
| Metric | Rugsac | Cohort median |
|---|---|---|
| Engagement rate | 1.92% | 1.45% |
| Average likes | 727 | 339 |
| Average comments | 54 | 18 |
| Posts per week | 0.42 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Rugsac is a boutique store brand on Instagram, with 40.7K followers.
Rugsac has 40,709 followers on Instagram (40.7K) as of Jul 16, 2026.
Rugsac's engagement rate is 1.92%, calculated from average likes and comments per post relative to followers.
Posts by Rugsac average 727 likes and 54 comments.
Rugsac posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Rugsac's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Rugsac is registered as a business account on Instagram.
Rugsac is categorized as a boutique store account in the InstME index, based on the profile's bio and Instagram category across 273 posts.
A sponsored post from Rugsac is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
273
54
Avg Views
85,773
Posts / Week
0.42
Growth Score
38.4 / 100
Engagement
0.1%
