Printed Matter for the Counter-Culture. Sister of @roughtraderecords Good Vibes Only!
Outreach This Creator For FreeFollowers
21K
Following
3.8K
Total Posts
Engagement Rate
0.5%
Avg Likes
102
Avg Comments
Rough Trade Books is a Publisher creator. The account has built 21K followers on Instagram. The account has published 2,051 posts, currently less than one post a week. Posts average 102 likes and 4 comments, an engagement rate of 0.5%.
Roughtradebooks is a Publisher account whose 2,051 posts have grown a following of 21K on Instagram.
Roughtradebooks averages 102 likes and 4 comments per post, roughly one interaction for every 198 of its followers.
One comment lands for every 24 likes, which reads as a healthy amount of conversation.
Roughtradebooks's output runs to less than one post per week.
Estimated sponsored-post value
$74–$140
Based on 21K followers and a 0.5% engagement rate, a single sponsored post by Roughtradebooks is worth an estimated $74–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Publisher
| Metric | Roughtradebooks | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 1.45% |
| Average likes | 102 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 0.97 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Rough Trade Books is a publisher creator on Instagram, with 21K followers.
Rough Trade Books posts on Instagram as @roughtradebooks.
Rough Trade Books has 21,002 followers on Instagram (21K) as of Jul 12, 2026.
Rough Trade Books's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers.
Posts by Rough Trade Books average 102 likes and 4 comments.
Rough Trade Books posts less than once a week on average.
Rough Trade Books is registered as a creator account on Instagram.
Rough Trade Books is categorized as a publisher account in the InstME index, based on the profile's bio and Instagram category across 2,051 posts.
A sponsored post from Rough Trade Books is estimated at $74 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,051
4
Posts / Week
0.97
Growth Score
10 / 100
Follower Ratio
5.6×
Engagement
0.02%
