Independent cycling reviews, news and buying advice. The community for pedal powered people. . Also check out our pals... 🚵 @offroadcc 🔌 @ebiketips
Outreach This Creator For FreeOn Instagram, Road.cc is a News & media website brand with an audience of 58.6K. Road.cc has shared 5,602 posts to date, currently around 84 posts a week. Typical posts draw 76 likes and 12 comments, putting engagement at 0.15%.
On Instagram, Road.cc runs a News & media website account that has published 5,602 posts and gathered 58.6K followers.
Road.cc's engagement rate of 0.15% places it in the bottom 10% within the 10K–100K followers cohort tracked by InstME.
Followers leave about one comment for every 6 likes, an unusually discussion-heavy audience.
Road.cc's recent cadence works out to about 84 posts per week, more than one per day.
Road.cc scores 70/100 on InstME's audience-quality checks, with about 25% of followers flagged low-quality or inactive, a solid result.
Estimated sponsored-post value
$210–$380
Based on 58.6K followers and a 0.15% engagement rate, a single sponsored post by Road.cc is worth an estimated $210–$380. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: News & media website
| Metric | Road.cc | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 1.45% |
| Average likes | 76 | 339 |
| Average comments | 12 | 18 |
| Posts per week | 84 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Road.cc is a news & media website brand on Instagram, with 58.6K followers.
Road.cc has 58,633 followers on Instagram (58.6K) as of Jul 16, 2026.
Road.cc's engagement rate is 0.15%, calculated from average likes and comments per post relative to followers.
Posts by Road.cc average 76 likes and 12 comments.
Road.cc posts about 84 times per week on average.
InstME's audience-quality analysis estimates about 25% of Road.cc's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Road.cc is registered as a business account on Instagram.
Road.cc is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 5,602 posts.
Total Posts
5,602
Avg Comments
12
Engagement
0.79%
A sponsored post from Road.cc is estimated at $210 to $380. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
