Followers
2.6M
Following
18
Total Posts
Engagement Rate
0.21%
Avg Likes
5,589
Avg Comments
Reaching 2.6M followers on Instagram, RICK OWENS ONLINE is a verified Clothing (Brand) brand based in Italy. The account has published 3,951 posts, currently around 2 posts a week. Typical posts draw 5,589 likes and 51 comments, putting engagement at 0.21%.
Rickowensonline shows up in the InstME index as a Clothing (Brand) account, 2.6M followers, 3,951 posts.
Posts by Rickowensonline tend to gather 5,589 likes and 51 comments, about one interaction per 466 followers.
At one comment per 110 likes, the ratio points to an audience that mostly engages through likes.
Rickowensonline's recent cadence works out to about 2 posts per week.
Rickowensonline follows only 18 accounts while being followed by 2.6M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$9,200–$17,000
Based on 2.6M followers and a 0.21% engagement rate, a single sponsored post by Rickowensonline is worth an estimated $9,200–$17,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Rickowensonline | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.02% |
| Average likes | 5,589 | 25,711 |
| Average comments | 51 | 376 |
| Posts per week | 2.46 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rickowensonline | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.54% |
| Average likes | 5,589 | 15,578 |
| Average comments | 51 | 204 |
| Posts per week | 2.46 | 1.3 |
Median values from 97 accounts in Italy with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
RICK OWENS ONLINE is a verified clothing (brand) brand based in Italy on Instagram, with 2.6M followers.
RICK OWENS ONLINE posts on Instagram as @rickowensonline.
RICK OWENS ONLINE has 2,626,151 followers on Instagram (2.6M) as of Aug 11, 2026.
RICK OWENS ONLINE's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers.
Posts by RICK OWENS ONLINE average 5,589 likes and 51 comments.
RICK OWENS ONLINE posts about 2 times per week on average.
RICK OWENS ONLINE is registered as a business account on Instagram and is verified.
RICK OWENS ONLINE is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 3,951 posts.
RICK OWENS ONLINE's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,951
51
Posts / Week
2.46
Growth Score
4.2 / 100
Last Post
10 days ago
Engagement
0.16%
Yes. RICK OWENS ONLINE carries the blue verified badge on Instagram.
A sponsored post from RICK OWENS ONLINE is estimated at $9,200 to $17,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
