Purple Metrics é o software de MMM especializado em medir os efeitos dos investimentos de branding
Outreach This Creator For FreeFollowers
48.2K
Following
229
Total Posts
Engagement Rate
0.64%
Avg Likes
298
Avg Comments
Purple Metrics runs a Software brand account with 48.2K followers on Instagram. The account has published 871 posts, currently less than one post a week. Engagement runs at 0.64%, or about 298 likes and 11 comments per post.
Purplemetrics is a Software account whose 871 posts have grown a following of 48.2K on Instagram.
Purplemetrics's average post pulls 298 likes and 11 comments, roughly one interaction per 156 followers.
Comments arrive at about one per 27 likes, a sign of a healthy amount of conversation.
Posting frequency for Purplemetrics sits at less than one post per week.
With 48.2K followers but only 229 accounts followed back, Purplemetrics shows the ratio of a well-established account.
Estimated sponsored-post value
$170–$310
Based on 48.2K followers and a 0.64% engagement rate, a single sponsored post by Purplemetrics is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Software
| Metric | Purplemetrics | Cohort median |
|---|---|---|
| Engagement rate | 0.64% | 1.45% |
| Average likes | 298 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 0.23 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Aug 28, 2026
Purple Metrics is a software brand on Instagram, with 48.2K followers.
Purple Metrics posts on Instagram as @purplemetrics.
Purple Metrics has 48,204 followers on Instagram (48.2K) as of Aug 28, 2026.
Purple Metrics's engagement rate is 0.64%, calculated from average likes and comments per post relative to followers.
Posts by Purple Metrics average 298 likes and 11 comments.
Purple Metrics posts less than once a week on average.
Purple Metrics is registered as a business account on Instagram.
Purple Metrics is categorized as a software account in the InstME index, based on the profile's bio and Instagram category across 871 posts.
A sponsored post from Purple Metrics is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
871
11
Posts / Week
0.23
Growth Score
12.8 / 100
Last Post
4 days ago
Engagement
1.6%
