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Outreach This Creator For FreeFollowers
7.1K
Following
65
Total Posts
Engagement Rate
0.33%
Avg Likes
21
Avg Comments
On Instagram, Proper Tool Co. is a business account with an audience of 7.1K. Proper Tool Co. has shared 43 posts to date, currently less than one post a week. Posts average 21 likes and 2 comments, an engagement rate of 0.33%.
Propertoolco operates a business account on Instagram, pairing 7.1K followers with 43 posts.
For accounts with 1K–10K followers, Propertoolco's 0.33% engagement rate reads as in the bottom 12% in the InstME index.
The audience comments once per 12 likes on average, an unusually discussion-heavy audience.
Propertoolco currently publishes less than one post per week.
InstME's checks rate Propertoolco's audience 82/100, flagging roughly 15% as low-quality or inactive, a strong signal of genuine reach.
Propertoolco keeps its following list short (65) relative to 7.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$25–$46
Based on 7.1K followers and a 0.33% engagement rate, a single sponsored post by Propertoolco is worth an estimated $25–$46. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Propertoolco | Cohort median |
|---|---|---|
| Engagement rate | 0.33% | 5.05% |
| Average likes | 21 | 127 |
| Average comments | 2 | 12 |
| Posts per week | 0.2 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Proper Tool Co. is a Instagram brand on Instagram, with 7.1K followers.
Proper Tool Co. posts on Instagram as @propertoolco.
Proper Tool Co. has 7,066 followers on Instagram (7.1K) as of Apr 23, 2026.
Proper Tool Co.'s engagement rate is 0.33%, calculated from average likes and comments per post relative to followers.
Posts by Proper Tool Co. average 21 likes and 2 comments.
Proper Tool Co. posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Proper Tool Co.'s followers are low-quality or inactive, giving an audience-quality score of 82/100.
Proper Tool Co. is registered as a business account on Instagram.
A sponsored post from Proper Tool Co. is estimated at $25 to $46. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
43
2
Posts / Week
0.2
Growth Score
6.6 / 100
ER Rank
12th
Engagement
0.22%
