On a mission to unlock financial freedom for everyone π
Followers
21.7K
Following
290
Total Posts
Engagement Rate
0.3%
Avg Likes
62
Avg Comments
On Instagram, Plaid is a verified Product/service brand with an audience of 21.7K. Plaid has shared 375 posts to date, currently around 3 posts a week. Typical posts draw 62 likes and 4 comments, putting engagement at 0.3%.
On Instagram, Plaid runs a Product/service account that has published 375 posts and gathered 21.7K followers.
Plaid's engagement rate of 0.3% places it in the bottom 15% within the 10Kβ100K followers cohort tracked by InstME.
For roughly every 15 likes there is one comment, an unusually discussion-heavy audience.
Video posts from Plaid average 4.3K views, about 20% follower reach per post.
Plaid's recent cadence works out to about 3 posts per week.
Plaid scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$76β$140
Based on 21.7K followers and a 0.3% engagement rate, a single sponsored post by Plaid is worth an estimated $76β$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.Content Focus
Primary: Product/service
| Metric | Plaid | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.45% |
| Average likes | 62 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 2.65 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 16, 2026
Plaid is a verified product/service brand on Instagram, with 21.7K followers.
Plaid has 21,689 followers on Instagram (21.7K) as of Jul 16, 2026.
Plaid's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers.
Posts by Plaid average 62 likes and 4 comments.
Plaid posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Plaid's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Plaid is registered as a business account on Instagram and is verified.
Plaid is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 375 posts.
Yes. Plaid carries the blue verified badge on Instagram.
A sponsored post from Plaid is estimated at $76 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
375
4
Avg Views
4,343
Posts / Week
2.65
Growth Score
6 / 100
Engagement
0.18%