Followers
20.5K
Following
59
Total Posts
Engagement Rate
15.16%
Avg Likes
3,081
Avg Comments
Reaching 20.5K followers on Instagram, PK Merchandise is a verified Apparel & clothing brand. The account has published 140 posts, currently less than one post a week. Engagement runs at 15.16%, or about 3,081 likes and 33 comments per post.
With 20.5K followers across 140 posts, Paulkalkbrennermerch is one of the Apparel & clothing accounts tracked in the InstME index.
Posts by Paulkalkbrennermerch tend to gather 3,081 likes and 33 comments, about one interaction per 7 followers.
At one comment per 95 likes, the ratio points to an audience that mostly engages through likes.
In recent weeks Paulkalkbrennermerch has kept to less than one post per week.
Paulkalkbrennermerch keeps its following list short (59) relative to 20.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$290–$530
Based on 20.5K followers and a 15.16% engagement rate, a single sponsored post by Paulkalkbrennermerch is worth an estimated $290–$530. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Apparel & clothing
| Metric | Paulkalkbrennermerch | Cohort median |
|---|---|---|
| Engagement rate | 15.16% | 1.45% |
| Average likes | 3,081 | 339 |
| Average comments | 33 | 18 |
| Posts per week | 0.24 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
PK Merchandise is a verified apparel & clothing brand on Instagram, with 20.5K followers.
PK Merchandise posts on Instagram as @paulkalkbrennermerch.
PK Merchandise has 20,539 followers on Instagram (20.5K) as of Jul 12, 2026.
PK Merchandise's engagement rate is 15.16%, calculated from average likes and comments per post relative to followers.
Posts by PK Merchandise average 3,081 likes and 33 comments.
PK Merchandise posts less than once a week on average.
PK Merchandise is registered as a business account on Instagram and is verified.
PK Merchandise is categorized as an apparel & clothing account in the InstME index, based on the profile's bio and Instagram category across 140 posts.
Yes. PK Merchandise carries the blue verified badge on Instagram.
140
33
Posts / Week
0.24
Growth Score
100 / 100
Follower Ratio
348.1×
Engagement
0.08%
A sponsored post from PK Merchandise is estimated at $290 to $530. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
