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27.7K
Following
1.2K
Total Posts
Engagement Rate
0.22%
Avg Likes
56
Avg Comments
OutdoorMaster is an Outdoor & Sporting Goods Company brand. The account has built 27.7K followers on Instagram. The account has published 1,305 posts, currently around 1 post a week. Posts average 56 likes and 4 comments, an engagement rate of 0.22%.
Outdoormaster.official is an Outdoor & Sporting Goods Company account on Instagram with 27.7K followers and 1,305 published posts.
An engagement rate of 0.22% puts Outdoormaster.official in the bottom 17% for accounts with 10Kβ100K followers tracked by InstME.
The comment-to-like ratio works out to one comment per 14 likes, pointing to an unusually discussion-heavy audience.
Outdoormaster.official's output runs to about one post per week.
On audience quality, Outdoormaster.official lands at 82/100, an estimated 15% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$97β$180
Based on 27.7K followers and a 0.22% engagement rate, a single sponsored post by Outdoormaster.official is worth an estimated $97β$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Outdoormaster.official | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.45% |
| Average likes | 56 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 1.14 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
OutdoorMaster is a outdoor & sporting goods company brand on Instagram, with 27.7K followers.
OutdoorMaster posts on Instagram as @outdoormaster.official.
OutdoorMaster has 27,678 followers on Instagram (27.7K) as of Apr 28, 2026.
OutdoorMaster's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers.
Posts by OutdoorMaster average 56 likes and 4 comments.
OutdoorMaster posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 15% of OutdoorMaster's followers are low-quality or inactive, giving an audience-quality score of 82/100.
OutdoorMaster is registered as a business account on Instagram.
OutdoorMaster is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 1,305 posts.
1,305
4
Posts / Week
1.14
Growth Score
4.4 / 100
ER Rank
17th
Engagement
0.58%
A sponsored post from OutdoorMaster is estimated at $97 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
